Digital Marketing is a process promotion,marketing generate sales and create brand awareness. seo stands for search engine optimization.

Sunday, December 9, 2018

What are the benefits of digital marketing?

3 comments

What are the benefits of digital marketing?

Dissimilar most Tradition marketing efforts, digital marketing allows marketers to see correct results outcome in real time. If you have already placed an ad in a newspaper, you will know how difficult it is to calculate how many people have changed to this page and to be aware of your ad. There is no sure way to know if this ad is responsible for sales.
On the other hand, with digital marketing, you can measure ROI from every aspect of your marketing efforts.

digital-Marketing
Digital Marketing


Here are some examples:

Traffic on the site
Through digital marketing, you can see the exact number of people who saw the home page of your website in real time through the DigitalAnalytics program, available on marketing platforms such as HubSpot.
You can also find out how many pages they visited, what device they used, where they came from and other digital data.
This intelligence helps you prioritize the marketing channels that spend more or less time depending on how many people direct these channels to your website. For example, if 10% of your traffic comes from a free search, know that you may need to spend some time optimizing search engines to increase this percentage.
With offline marketing, it is very difficult to see how people interact with your brand before interacting with a vendor or making a purchase. Through digital marketing, you can identify trends and patterns of user behavior before they reach the final stage of a buyer's journey, which means they can make more informed decisions about how to attract them. On your website at the top of the marketing route.

Content performance and lead generation.

Imagine that you created a product publication and published it in people's mailboxes. This booklet is a form of content, although it is offline. The problem is that he does not know how many people opened the brochure or how many people threw it in the trash.
Now imagine that you have this brochure on your website. You can measure the number of people who viewed the exact page they are hosting and collect contact information from those who downloaded it using templates. Not only can you measure how many people see your content, but you can also create qualified prospects when people download them.

3 comments :

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